Nikon Lenswear Moment Maker Event.
Multi-day, multi-language coordination for hundreds of international guests.
Nikon Lenswear hosted the Moment Maker Event in Tokyo as a multi-day celebration for customers and guests from around the world. They weren't looking for a classic event management platform — they needed a Real-Time Coordination Management Solution. Traditional tools focus on ticketing and badge printing. For this curated event, they needed to orchestrate multiple groups across various countries and languages.
Why MergeLabs?
Flawless guest experience
Ensure every guest has a seamless, stress-free experience across all event days and activities.
No missed strategic moments
Keep all guests informed and on-time for the events that matter most — no one left behind.
Unify all teams on one platform
Bring group leaders, the local travel agency, and the main organizational team together into one solution.
What They Wanted
Tailored itineraries for each group
"The master schedule is very complex. We needed a solution to give each guest only what they needed."
Fully localized to preferred language
Full advantage of localization features — 9 different languages provided to guests from around the world.
Timely, localized push notifications
Scheduled alerts and push notifications sent per group with custom messages in their preferred languages.
No account or login needed
No bother with a signup process. A simple QR code automatically loaded the App with the correct itinerary.
Tailored additional information
Each group gets their own info package — flight & hotel info, emergency contacts, and more.
Unified conversation channel
International teams don't share the same messaging apps. One system to bring all different teams together.
MergeLabs Built It
We built the mobile Apps to integrate the necessary localized push notification feature, QR-code scanning and more. We even went two steps further:
Event branding
We themed our app for their event so guests could download the Nikon Lenswear Moment Maker App, select their preferred language, and receive push notifications in their preferred language.
Full setup and transfer
We took over the entire setup process and itinerary transfer process for them — from data entry to go-live.
The Results
The feedback shows that their guests were very satisfied with the app experience, and it was very helpful for them to have all the information in one place.
"Having the MergeLabs application solution as part of our event feature helped ease our communications and coordination between the organizing team and our large number of guests."
See How It Works
If you are working with complex schedules and have a lot of people to coordinate, take a look at MergeLabs. It might just be the right tool.
Get Results Like This